Description

Live online course- see attendance requirements for CE credit.

Cost: *Members $49.00 & Non-Members $74.00, 4 Clock Hours.

Introduction to AI, Video Marketing, Generative AI, and Chatbots

Artificial intelligence is rapidly changing the way real estate professionals work. In this course, you'll gain a practical understanding of artificial intelligence, machine learning, deep learning, generative AI, and chatbots, and how these technologies are already impacting the practice of real estate.

Topics include:

• What products and services are we already using that incorporate AI?
• What is the difference between artificial intelligence and generative AI?
• What are the key characteristics and limitations of large language models?
• What tasks can real estate brokers automate today using generative AI?
• What are some effective AI tools and prompting techniques?
• Do AI chatbots have a cognitive biases?
• Will AI and chatbots become a cognitive crutch?
• What legal and ethical concerns should brokers consider when using AI?
• What are the effects of AI data centers on the environment and local water resources?
• Should brokers disclose to their clients that they use AI chatbots?
• Will artificial intelligence and chatbots replace real estate brokers?
• Are we experiencing an AI bubble?
• …. And more!

Join us as we explore these questions and discuss the opportunities, risks, and practical applications of AI in real estate.

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What Past Attendees Have Said:

"Thank you for the great class."

"My head is spinning. There are ethical considerations we need to consider when we use AI."

"This course covered a wide range of topics within a short period of time."

"The class added substantially to my knowledge of AI and chatbots. A lot to think about."

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IMPORTANT! Attendance requirements: Live online course will be presented via ZOOM Meeting. The link to join the meeting will be sent in the confirmation email. Students will need a device with two-way video and audio capabilities and a (free) Zoom account. To verify attendance, students must keep their camera on for the duration of the course and respond to live polls. Clock hour credit will only be given to students with their camera on, who are present and visible on their camera during the course, and who participate in course polls/chat. Please call 425-974-1011 with questions.

Instructor: Jillayne Schlicke, M.A., has spent 40 years in the mortgage lending and real estate industries. As the CEO of CE Forward, Inc, Jillayne writes and teaches mortgage and real estate courses, webinars, convention workshops and college courses. She’s the author of numerous published articles appearing in Inman Real Estate News, Housing Wire, Power Originator Magazine, NAPMW, Scotsman Guide, Northwest MLS Reporter, Escrow Association of WA, Loan Officer Magazine, Real Estate Executive Magazine, Mortgage Banker Magazine, Washington Realtor News, Mortgage Originator Magazine. Jillayne also provides consulting services in the areas of compliance, mortgage lending law, mortgage fraud, ethics, and communications.

*Only Active REALTOR® members of SKCR are eligible to receive Member price online. If you are a REALTOR® member of another Association, you are eligible to receive Member price. Please call the Association office at 425-974-1011 to register.

Cancellation Policy:
*Pre-registration required. Only Pre-Paid registrants will guarantee reservation.
(Cancellations must be made 24 hours in advance of scheduled class for refund)