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NEW! Storytelling for Real Estate: Learn How to Craft a Unique Bio & Value Proposition (In-Person Training, 06/21/2024)

NEW! Storytelling for Real Estate: Learn How to Craft a Unique Bio & Value Proposition (In-Person Training, 06/21/2024)

Friday, June 21, 2024 (9:30 AM - 12:30 PM) (PDT)


Cost: *Members $49.00 & Non-Members $74.00, 3 Clock Hours.

“Storytelling for Real Estate: 
Learn How to Craft a Unique Bio & Value Proposition"

Are you able to craft a compelling bio that motivates like-minded clients?
Do you know how to tell a unique story that will inspire like-minded clients to act?
Are you able to clearly define your Unique Value Proposition?

Your story holds the key. The story is THE differentiator. It’s the trust builder.

Let’s put it to work.

Learn how to stand out, make lasting connections, and drive sales as you communicate your Unique Value Proposition and Key Points of Difference through storytelling.

Discover how to galvanize & magnetize your ideal clients to you and your unique offerings. 

Together we will: 

  • Craft a customized headline & bio you can put to work across various marketing platforms.
  • Create custom templates you can implement to drive results and engage your ideal client.
  • Develop real, relevant, brief stories to inspire your ideal clients to ACT.

Learning Objectives:

  • Boost self-confidence by learning how to articulate your WHY and key differentiators.
  • Discover how to create compelling connections,  conversations, and copy through engaging stories.
  • Leverage storytelling tactics to attract more clients and establish yourself as a trusted authority.
  • Practice the art of delivering impactful stories in 2 minutes or less.
  • Learn the art of storytelling and avoid the pitfalls of “Death by Story.”

Intended Audience: This program is designed for anyone in real estate who wants to put the power of story to work to build trust, gain clients, sell properties, and stand out from the competition.

So, what’s your story? Let’s figure it out. 
Sign up for the course today! 


IMPORTANT! Attendance requirements: This is an in-person training. To receive CE credit, attendees must sign-in and attend the full duration of class. Those who arrive more than 30 minutes late to the session will not be eligible to receive CE credit.

Instructor Theresa Francomacaro, Storyteller/Facilitator/Coach  I believe human connection is a human right.” Whether you seek to craft a compelling bio, drive revenue, secure that dream client, or simply have some fun, your story is THE differentiator. I help leaders & learners put their best stories to work to create clarity, boost self-confidence, deepen connections, and drive revenue.

If you’re not sure where to start or maybe you seek some outside insight, I’m here to help you get your story straight so you can live and work with clarity & purpose.

As an accredited Dale Carnegie Facilitator & Leadership Coach, with a MA in performance from NYU, a certification as a training specialist from UW, in addition to being a published author, produced playwright, and local storyteller, I bring a method that works. 

So, what’s your story?

Let’s figure it out – together. 

That’s Why Story Works.

*Only Active REALTOR® members of SKCR are eligible to receive Member price online. If you are a REALTOR® member of another Association, you are eligible to receive Member price. Please call the Association office at 425-974-1011 to register.

Cancellation Policy:
*Pre-registration required. Only Pre-Paid registrants will guarantee reservation.
(Cancellations must be made 24 hours in advance of scheduled class for refund)


Members – $49.00
Non-Members – $74.00

Seattle King County REALTORS®
12410 SE 32nd St Suite 100
Bellevue, WA 98005 United States

Event Contact
Seattle King County REALTORS®
(425) 974-1011
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Friday, June 21, 2024 (9:30 AM - 12:30 PM) (PDT)
3 clock hours
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